Settling in: Investigating the experiences of social media use of a group of international students in their integration into the Rhodes University environment

Abstract

The South African government and its institutions of higher education take deliberate measures to attract international students to this country which is marketed as an appealing option for for international study because it is cheaper than in European countries and the US, courses that may be unavailable or difficult to get into in their home countries are available in South Africa, there is a high quality of education, a greater variety of qualifications, technologically advanced facilities and a geographical proximity of South Africa to international students' home countries in the SADC region. While many international students find living in a new country exciting, fulfilling and stimulating, it may at the same time be frustrating and confusing. Students may find it difficult to adjust to their general living arrangements, new housing and transportation environments and dealing with financial and health care concerns. Also, there may be academic challenges and socio-cultural difficulties to navigate. Problems of adjustment may force international students into isolation, creating feelings of alienation and so they develop mechanisms to adjust, to feel better integrated and cope with situations that they might find difficult and alienating. One of the most important of these is to find social support which can come from friends, family, academic staff, classmates or colleagues. Social networking through social media is also important as it can ameliorate feelings of alienation and contribute significantly to the creation of an active social network and its use is therefore associated with social support for, and social adjustment of international students. This study investigates the positive and negative impacts of social media on the integration of international students into the Rhodes University environment. The study uses an exploratory survey, focus groups and semi-structured interviews to gather data which was analysed using a thematic analysis. This analysis shows that international students make use of a variety social media platforms, each with its own specific purpose "“ WhatsApp to communicate with friends and family, Twitter for news, Instagram for entertainment and Facebook for information and entertainment, etc. Interestingly, while social media is used in the maintenance of strong social connections it is not used to create those relationships. Rather, meeting new people and the initiation and building of relationships was done through meeting at parties and pubs and in university organised social events, clubs and societies. While social media reporting of issues like xenophobic attacks made international students anxious, none of those involved in the study were subjected to such attacks through social media.