A Critical Hermeneutics Analysis of CEO/Chairman Letters written to Shareholders of Shoprite Holdings

Simple item page
dc.contributor.advisorBazana, Sandiso
dc.contributor.authorMadakana, Sinazo
dc.date.accessioned2026-03-04T08:41:12Z
dc.date.issued2020
dc.description.abstractThis research is a critical analysis of Shoprite's annual reports particularly CEO/Chairman letters written to shareholders during and after the apartheid era. This paper aims at studying business communication at specific historical junctures using the critical hermeneutics. This is done to uncover the symbolic meaning in business communication which serves the interests of the socially and political powerful. Also, this paper will investigate the usefulness of the CEO/Chairman letters and examine if they give a true and fair view of the company or they are just a rhetorical tool used to convince stakeholders.
dc.description.degreeBachelor
dc.description.degreeBA(Honours)
dc.format.extent32 pages
dc.format.mimetypeapplication/pdf
dc.identifier.otherhttp://hdl.handle.net/10962/185460
dc.identifier.urihttps://researchrepository.ru.ac.za/handle/123456789/6023
dc.languageEnglish
dc.publisherRhodes University, Faculty of Humanities, Department of Psychology
dc.rightsMadakana, Sinazo
dc.subjectPsychology -- South Africa
dc.subjectShoprite (Firm : -- South Africa) -- History
dc.subjectCorporation reports -- South Africa
dc.subjectPsychology -- Qualitative research
dc.subjectHermeneutics
dc.subjectCritical discourse analysis
dc.subjectCorporations -- Investor relations -- South Africa
dc.subjectCorporate culture
dc.subjectSystematic review
dc.titleA Critical Hermeneutics Analysis of CEO/Chairman Letters written to Shareholders of Shoprite Holdings
dc.typeAcademic thesis

Files

Original bundle

Now showing 1 - 1 of 1
Thumbnail Image
Name:
A_Critical_Hermeneutics_Analysis_of_CEO_Chairman_L_vital_44388.pdf
Size:
556.55 KB
Format:
Adobe Portable Document Format
Download

Collections

Bacherlor's Theses (Psychology)